Rumor Mill: Modelo Beer Partners With Mister Cartoon / Two Roads Brewing Teams Up

American Craft Beer|October 27th, 2021|

Connecticut’s Two Roads Brewing has teamed up with one of the most successful college athletic programs in the country. We’ve that, Modelo’s Día de los Muertos cans and more….

Modelo Celebrates Día de los Muertos with Iconic Cartoon Artist

Modelo beer is extending its partnership with LA-based Mexican American artist and cultural icon, Mark Machado aka Mister Cartoon to celebrate Día de los Muertos, November 2.

To honor the tradition of Día de los Muertos, Modelo has launched 24 oz. Modelo Especial and Modelo Negra cans designed by Mister Cartoon which take a modern spin on classic the “Day of the Dead” skull and flowers motifs.

Modelo and Mister Cartoon have also launched an exclusive line of merch. The Día de los Muertos collection includes hats, T-shirts, sweatshirts and a tote bag, each emblazoned with the Los Angeles-based artist’s striking designs and the iconography of this ancient Mexican holiday.

Words to Drink By

“Money is not the only marker. The truth is happiness comes from career satisfaction and your family and friends” — Bob Lefsetz, Music industry writer and media analyst

Two Roads Brewing Teams Up With College Basketball

With the tipoff of college basketball set to start in early November, Two Roads Brewing Co. is teaming up with UConn Athletics to launch a hoops-friendly, collaborative beer that’s definitely not an IPA.

UConn Athletics has captured 23 national championships across all sports and established itself as one of the strongest and most recognized in the collegiate athletic programs in the country, so this is a big deal venture.

TwoConn Easy Ale is a 4.3% ABV Golden Ale and its cans feature the popular UConn Huskies logo.

“We recognize that not every UConn fan is an IPA fanatic. With TwoConn Easy Ale we have crafted something that is appealing to both craft and non-craft beer drinkers alike,” said Two Roads’ CEO Brad Hittle. “As someone who grew up as a Connecticut Nutmegger, this partnership is particularly exciting to me.”