Bell’s Brewery has a bold lineup planned for 2022 that includes new beers, new packaging and some re-sized favorites.
And it all begins with a brand-new offering that’s rolling out now…
The newest release, in its Rotational Wheat Series, Bell’s LoSun, is described by the Comstock, Michigan-based brewery as a 4% ABV Wheat Ale with only 100 calories which combines the hoppy qualities of an IPA with the smoothness of a wheat beer.
“We’re known for iconic IPAs and wheat beers,” said Carrie Yunker, Bell’s Executive Vice President. “Building upon the success of beers like Light Hearted and Oberon, we saw an incredible opportunity to introduce a low-cal option to our Wheat Series.”
“But that’s just the beginning,” Yunker added…
The brewery has been dropping hints via its social media channels about what fans should look out for in 2022…
- A Taller Hopslam: Bell’s eagerly awaited Double IPA will not only return to 12 oz. cans, but also debut in a taller 16oz can option when it returns in early January.
- More variety packs: In addition to a third round for Jingle Bell’s, a brand-new variety pack will start shipping in mid-January just in time for Valentine’s Day featuring Two Hearted, Light Hearted, Black Hearted and Cold Hearted. Bell’s Box of Hearts will include three 12 oz. bottles of each variation. This is the first time Black Hearted and Cold Hearted will see wide distribution. Both Two Hearted and Light Hearted are available year-round.
- Bell’s award-winning easy-drinker, No, Yeah will expand to six additional states in the New Year: Iowa, Missouri, Kentucky and Pennsylvania. Tropical Oberon will return for a second year in mid-April.
- Hopslam isn’t the only Double IPA to get the taller can treatment next year. A double version of Bell’s iconic IPA, Two Hearted, will also debut in 2022.
Closer to home Bells will debut two new beer series which will be exclusive to the brewery’s General Store and pub, the Eccentric Café in Kalamazoo, Michigan…
- The Eccentric Exclusives are small batches of experimental ales and special releases.
- That’s the Idea is a series of small-batch brews with QR codes on the carriers for customers to share their thoughts.
Finally, Bell’s Brewery is returning some popular favorites in 2022 that including…
- Two Hearted Ale
- Light Hearted Ale
- Amber Ale
- Lager of the Lakes
- Official Hazy IPA
- Oberon Ale
- Rind Over Matter
- Kalamazoo Stout
- Porter
- Hopsoulution Ale
- Octoberfest
- Special Double Cream Stout
- Christmas Ale
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(All image credits: Bell’s Brewery)